The Future of Mobility: iQ Payments brings travel tickets into your mobile phone
Photo: Copyright Tekes, Anton Kalland.
Smart mobility means smart payments. The Turku-based company iQ Payments wants to make travelling comfortable and ensure you always have your travel tickets with you – in your mobile phone. Would you give up your car if managing tickets and using public and shared transportation would be simpler? The people behind iQ payments think that many would.
Just a couple of years back in time, two guys developed a SMS bus ticket. However, they immediately understood that this is not the future: a far more advanced mobile payment and ticket service was needed. These guys established a company called iQ Payments. They made a successful bid to the city of Turku, and turned the university town into a flagship of future mobility solutions.
Today, iQ Payments is one of the top mobile payment solution providers in Finland. Its application is a clever way to buy tickets, but it also functions as a communication channel through which the transport operator can provide its clients with instructions on timetable changes or campaign prices, for example. Tuomo Parjanen, Chief Executive Officer of iQ Payments, sheds light on the services provided by the company:
What kinds of solutions do you offer for future smart mobility?
“We have a solution called PayiQ® for mobile payments and ticket services. With PayiQ®, a passenger can buy a ticket for both local and long haul bus lines. In the future, a traveller will also be able to buy a cab ticket, or pay for a rental or shared car with his or her mobile phone. We offer applications for all mobile devices, and support the most common paying methods in the whole mobility chain.”
What practical problems does your smart mobility solution solve, and whose daily life does it facilitate?
“A family will not need another car, thanks to our simple and seamless service. Our application makes the ‘one stop shop’ and ‘pay as you go’ principles come true. Soon, you could even pay monthly for all your use of transport, regardless of which means of transportation you have used.”
How far are you now with the development of your smart mobility solution?
”Our system has been in operation in the Turku region for 1,5 years now. A medium-sized Finnish bus traffic company also uses it on their local buses in the city of Salo. In the near future, we may have train travel integrated into to the system, too, as well as the long haul buses. We are actively involved in organisations and programs focusing on ‘Mobility as a Service’, such as the CityNext program by Microsoft and the SmartCity program by Tekes, the Finnish Funding Agengy for Innovation. We are also a member of the Intelligent Transport Systems Finland network.”
With iQPayment’s PayiQ® application passengers can buy their bus tickets with one-stop-shop principle.
Photo: iQ Payments
What plans do you have for the future? What kinds of goals do you have regarding internationalisation?
“We want to become the leading mobile payment solution provider in both Finland and the world in this business sector. We focus on Europe and North Africa: we now have local presence in Morocco and Spain. Morocco is a forerunner in the area, and has recently invested substantially in education and digitalisation. We negotiate with several companies there, and aim at launching the first proofs of the concepts this autumn. We have very promising openings in Belgium and Germany, too, and are heading to Middle East next.”
Is Finland a good country for developing smart mobility solutions? Why?
“Finland is one of the world’s pioneers in developing mobile platforms and technology, and hence a good place to create such solutions. Companies, cities, and organisations financing research and development have understood the great potential of ‘Mobility as a Service’ industry. The whole country benefits from third or fourth generation networks, and due to the fate of Nokia, plenty of brain energy is available.”
Technology already offers lots of possibilities but the challenge often lies in getting people to use new solutions. How do you think we could encourage people to use smart mobility solutions?
“Use of technology will grow in popularity when technology will truly facilitate the daily life of its users. Smart mobility solutions need to provide people with the same level of convenience as owning a car, but at a cheaper price. We also need pilot projects to develop things further. To set an example, the KutsuPlus service in the capital area of Finland has been a highly interesting experiment. User groups such as bands with their instruments and families with their buggies love the service.”
Industry: Payment transmission and related mobile applications and solutions Headquarters: Turku, Finland Number of employees: 8 Website: iq-payments.com
This HBH statement on cookies and related technologies applies to the use of such technologies when you visit this website.
What are cookies and why we use them?
Cookies are small text files stored on your device by websites you visit.
Cookies alone cannot be used to identify you, but they may be linked directly or indirectly to you when combined with other information. In these cases, cookies may be treated as personal data. We make no effort to identify you personally from cookies.
Cookies can either be session cookies (they last only until you close your browser) or persistent (they remain on your computer or device until you delete them). Session cookies are usually used to remember relevant settings of your browsing session. Persistent cookies may typically be used for targeted advertising and gaining insight on how you use our website. We use both session and persistent cookies. Our persistent cookies are set to expire no later than two years after last refresh.
Collect statistical information on the use of our website. This helps us measure the effect of our marketing efforts and guides us in providing you with a better service. Depending on your browser settings, some of this information may also be shared with third-party service providers (e.g. Google Analytics).
Provide relevant content. Cookies allow us to tailor site's content to better match your needs and interests.
Please note that if you disable cookies, some website functionality may be limited.
Essential website cookies
These cookies are strictly necessary to provide you with services available through our website and to use some of its features.
Because these cookies are strictly necessary to deliver the website, you cannot refuse them without impacting how our site functions. You can block or delete them by changing your browser settings and force blocking all cookies on this website.
Google Analytics cookies
These cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are, or to help us customize our website and application for you in order to enhance your experience.
If you do not want that we track your visits to our site you can disable tracking in your browser here:
Other external services
We also use different external services like Google Maps and external video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.